How to Use Video to Generate Leads and Provide Value

In this selection from GTM Partners’ webinar summit, master video marketer Tyler Lessard walks you through a sample buying process using Vidyard.

In a world where buyers prefer to watch demos, video content is a must—but can’t come at the cost of losing out on valuable lead engagement data. Tyler shows you how to provide that in-demand video content while still retaining essential info about who’s watching, how long they’re engaging with your content, and more.